Car sales basics in Russia

Russia is one of the largest world economies and still offers significant untapped potential in its automotive market. The following analyses present opportunities within car dealer sales, that may give competitive advantages to OEM’s/their respective Franchised dealer networks as well as dealer groups. We hope readers will find it useful and we are looking forward to questions and comments.

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Source:

Slide 2https://www.moneycrashers.com/how-to-buy-car-tips/; https://cars.usnews.com/cars-trucks/best-car-buying-tips; https://d2n8sg27e5659d.cloudfront.net/wp-content/uploads/2019/04/2019-Cox-Automotive-Car-Buyer-Journey-Study-Media-Deck.pdf

Slide 3https://www.moneycrashers.com/how-to-buy-car-tips/; https://cars.usnews.com/cars-trucks/best-car-buying-tips; https://d2n8sg27e5659d.cloudfront.net/wp-content/uploads/2019/04/2019-Cox-Automotive-Car-Buyer-Journey-Study-Media-Deck.pdf

Slide 4https://d2n8sg27e5659d.cloudfront.net/wp-content/uploads/2019/04/2019-Cox-Automotive-Car-Buyer-Journey-Study-Media-Deck.pdf; https://www.car-research.com/auto-dealers-guide.pdf; https://v12data.com/blog/54-consumers-would-buy-dealerships-who-provide-better-experiences-compared-lower-prices/

Slide 5https://www.whisbi.com/blog/the-future-of-automotive-retail-increase-engagement-and-online-conversion-with-conversational-commerce/; https://www.coxautoinc.com/learning-center/used-car-kpis/; https://www.autoraptor.com/evaluating-newly-hired-auto-dealership-manager/; https://assets.kpmg/content/dam/kpmg/au/pdf/2017/motor-industry-best-practice-performance-for-dealerships.pdf

Slide 6http://carsalesprofessional.com/car-sales-follow-up/; https://blog.close.com/follow-up; https://www.car-research.com/auto-dealers-guide.pdf; http://www2.dealersedge.com/Media/MediaManager/DGE1.pdf; http://cdn2.hubspot.net/hubfs/2349601/SellingGuide.pdf?t=1471466050403

Slide 7http://carsalesprofessional.com/car-sales-follow-up/; https://blog.close.com/follow-up; https://www.car-research.com/auto-dealers-guide.pdf; http://www2.dealersedge.com/Media/MediaManager/DGE1.pdf; http://cdn2.hubspot.net/hubfs/2349601/SellingGuide.pdf?t=1471466050403; https://v12data.com/blog/54-consumers-would-buy-dealerships-who-provide-better-experiences-compared-lower-prices/

Slide 8https://www.autodealertodaymagazine.com/310966/how-to-perfect-the-walkaround; https://blog.close.com/follow-up; https://www.car-research.com/auto-dealers-guide.pdf; http://www2.dealersedge.com/Media/MediaManager/DGE1.pdf; http://cdn2.hubspot.net/hubfs/2349601/SellingGuide.pdf?t=1471466050403; http://d16ilv7dv4hl47.cloudfront.net/Other/Sales_Edge_Newsletter/2018/SalesEdge_Newsletter_Jan_2018.pdf

Slide 9https://www.consumerreports.org/buying-a-car/how-to-test-drive-a-new-car-like-an-old-pro/; https://www.cbtnews.com/six-ways-to-use-the-test-drive-to-secure-a-sale/; https://www.popularmechanics.com/cars/a9524/car-shopping-test-drives-matter-15943323/; http://www2.dealersedge.com/Media/MediaManager/DGE1.pdf; http://cdn2.hubspot.net/hubfs/2349601/SellingGuide.pdf?t=1471466050403; http://d16ilv7dv4hl47.cloudfront.net/Other/Sales_Edge_Newsletter/2018/SalesEdge_Newsletter_Jan_2018.pdf

Slide 10http://carsalesprofessional.com/car-sales-follow-up/; https://blog.close.com/follow-up; https://www.car-research.com/auto-dealers-guide.pdf; ttp://www2.dealersedge.com/Media/MediaManager/DGE1.pdf; http://cdn2.hubspot.net/hubfs/2349601/SellingGuide.pdf?t=1471466050403; https://blog.thebrevetgroup.com/21-mind-blowing-sales-stats

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