Automotive retail email marketing in Russia

This publication highlights one the most effective marketing channels for automotive industry –email marketing. This type of marketing is currently undervalued by automotive retail in Russia. We believe that employing these marketing tools by OEMs/car dealers in Russia will increase marketing ROI and, if implemented correctly, will allow automation of customer processes workflow. We hope that readers find the information useful, and of course we look forward to questions and comments.

Marketing email 1

Marketing email 2

Marketing email 3

Marketing email 4

Marketing email 5

Marketing email 6

Marketing email 7

Marketing email 8

Marketing email 9

Marketing email 10

Marketing email 11

Marketing email 12

Source:

Slide # 2 – https://www.campaignmonitor.com/resources/guides/email-marketing-new-rules/; https://www.brookesandsowerby.co.uk/news/email-marketing-still-relevant/; https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/why-marketers-should-keep-sending-you-emails; https://marketinginsidergroup.com/content-marketing/email-marketing-conversion-rate-comparison/

Slide # 3 – https://www.campaignmonitor.com/resources/guides/email-marketing-new-rules/; https://www.brookesandsowerby.co.uk/news/email-marketing-still-relevant/; https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/why-marketers-should-keep-sending-you-emails; https://marketinginsidergroup.com/content-marketing/email-marketing-conversion-rate-comparison

Slide # 4 – https://www.benchmarkemail.com/resources/manuals/automotive-dealerships/email-marketing-statistics

Slide # 5 – https://www.jazelauto.com/automotive-marketing-strategies-with-the-best-roi/; https://9clouds.com/service/email-marketing/; https://www.dealersunited.com/blog/18-eye-opening-email-stats-to-empower-your-dealerships-marketing/; https://www.worthadv.com/automotive-marketing-more-dealership-traffic/;

Slide # 6 – https://www.ftc.gov/news-events/media-resources/truth-advertising; https://www.ftc.gov/tips-advice/business-center/guidance/can-spam-act-compliance-guide-business; https://www.autoraptor.com/auto-dealers-guide-marketing-compliance/; https://www.autoraptor.com/a-permission-email-marketing-primer-best-practices-for-compliance/

Slide # 7 – https://dealerefx.com

Slide # 8 – https://dealerefx.com

Slide # 9 – https://dealerefx.com

Slide # 10 – https://dealerefx.com

Slide # 11 – https://dealerefx.com

Slide # 12 – https://dealerefx.com

Let's talk about your automotive business needs






Follow us on social networks